Dropshipping is a great way to make money online and establish your business without investing much money.
And while platforms like Amazon and eBay are popular among entrepreneurs, Walmart dropshipping is rapidly becoming an attractive choice.
From an extensive selection of products to competitive pricing, the retail giant is a great marketplace for dropshippers.
But is Walmart Dropshipping worth it in 2024?
You’re in the right place to find out. This article will explore Walmart Dropshipping and discuss whether it’s a viable way to make money online in 2024.
Key Benefits of Walmart Dropshipping
Before we discuss the benefits of Walmart Dropshipping, we must first clarify something.
While Walmart does allow dropshipping, like other platforms, there are policies and guidelines that dropshippers must adhere to. Failure to do so will have consequences. Thus, it’s essential to familiarize yourself with Walmart’s policies before getting started.
Now that we know Walmart supports dropshipping, let’s look at some of the key benefits associated with using their platform:
No Hidden Fees
Unlike other platforms, Walmart doesn’t charge any setup, monthly, or subscription fees. In fact, all sellers need to do is sign up, list their products, and start selling. This is an excellent opportunity for new dropshippers, as there is no need to invest in costly resources.
Like Amazon and other marketplaces, Walmart charges a referral fee of 6% to 20% of the item’s sale price, depending on the category. While this fee may seem high, it’s actually competitive compared to other e-commerce platforms like Amazon, which charges up to 45% in referral fees.
The referral fee is just one aspect of the total cost of selling on Walmart Marketplace. Other costs to consider include shipping and handling fees, payment processing fees, and any additional marketing or advertising expenses.
However, compared to other e-commerce platforms, Walmart’s fee structure is generally more transparent, with fewer hidden costs and fees.
Expedited Delivery Options
Walmart offers Free TwoDay and ThreeDay expedited delivery options. When you enable the program and include your items, Free TwoDay delivery tags will be added to your items. This allows you to grasp the attention of even more customers and drive more sales.
In fact, Walmart sellers who use the Free TwoDay delivery options receive a 36 percent Buy Box lift compared to those who don’t. This can lead to an increase in sales and other opportunities to grow your business.
100 Million Unique Visitors a Month
Finally, Walmart is one of the largest retailers in the world and boasts over 100 million unique visitors per month. This means that when a dropshipper sells through Walmart, they are nearly guaranteed to reach millions of potential customers.
With such a large customer base, sellers can rest assured that their products are seen and purchased.
With these benefits and more, Walmart is an attractive platform for dropshippers looking to increase their visibility and sales.
That said, dropshipping on Walmart isn’t as easy as it may sound. From setting up your shop to listing products and managing returns, running an online store can be challenging. Luckily, we’ve got just what you need.
Less Competition
One of the advantages of selling on Walmart Marketplace is that it currently has lower competition compared to other major e-commerce marketplaces, such as Amazon.
This can be beneficial for dropshippers who are looking for a less crowded marketplace to sell their products and potentially gain a competitive edge.
The reason for less competition on the platform is that they have stricter requirements compared to other marketplaces.
For example, sellers on Walmart have to be established eCommerce sellers to improve their chances of approval. This and many more requirements prunes the application pool to just a select few.
Things to Consider Before Getting into Walmart Dropshipping
Walmart dropshipping does come with its benefits. But there are some things you should know before you get into it.
Strict Approval Process
While Walmart Marketplace’s stricter requirements for sellers can lead to lower competition, it can also be a challenge for dropshippers to get approved to sell on the platform.
Some dropshippers have reported difficulty in getting their application approved or in meeting the platform’s strict performance metrics.
Read more: How to Create a Walmart Seller Account and Get Approved
Limited Product Categories
Compared to other e-commerce marketplaces like Amazon, for example, Walmart has a more limited product selection. This can make it challenging for dropshippers to find profitable niches and products to sell on the platform.
That’s not to say you can’t still make profitable sales as a Walmart dropshipper. There are profitable Walmart categories that can really make you a killing in terms of profit, provided you use the best Walmart seller tools to get the most out of your business on the platform.
So is Walmart Dropshipping Worth Getting Into?
Yes, Walmart dropshipping is worth it. As a Walmart seller, you will enjoy lesser competition, affordable marketplace fees, and high-quality traffic.
Walmart dropshipping does come with its setbacks, but with the right tools, strategies, and information you can definitely make decent profit margins from selling on the platform.
Walmart Dropshipping Made Easy for You
As we mentioned earlier Walmart dropshipping is worth it provided you have the right tools to work with. We at Ecom Circles, have provided an all-in-one Walmart dropshipping automation software that helps you manage each aspect of your business.
You’ll have everything you need, from listing management and product sourcing to inventory control and order tracking.
You’ll also be able to generate real-time reports of your sales and performance, helping you make informed decisions.
To learn more about how our Walmart dropshipping automation software can streamline your business, book a call with us today!
We’d be happy to answer any questions and help you get started on the path toward success.
